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Performance Marketing Team Lead

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Type: Full time

We are searching for an enthusiastic and committed Performance Marketing Team Lead to join our dynamic team at HF Markets.

This role requires a blend of analytical and creative thinking for website and paid search optimization alongside email marketing and automation strategies. The ideal candidate will be skilled in analysing data to adjust strategies, staying up-to-date with search engine changes, and developing innovative approaches to digital marketing.

Your role at HF Markets:

  • Lead and refine our paid search strategies to drive traffic, customer acquisition, and brand visibility.
  • Utilize automation tools to streamline marketing efforts and personalise customer interactions.
  • Measure and report the performance of digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies through digital marketing.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize the user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Lead the adoption of advanced analytics tools and methodologies to enhance campaign performance and customer insights.
  • Report on performance metrics, offering clear, actionable insights to executive leadership and stakeholders.

What You Bring:

  • BSc/BA in Marketing, Business Administration, or related field.
  • 4+ years of proven experience in a digital marketing role, with a significant emphasis on paid search and performance marketing.
  • Expert-level proficiency with digital marketing tools and platforms, including Google Ads, Analytics, and automation tools.
  • Knowledge of latest email marketing trends and best practices, including segmentation, personalization, and A/B testing.
  • Strong analytical skills and data-driven mindset.
  • Demonstrated experience in managing multi-million-dollar digital marketing budgets.
  • Excellent communication and leadership skills.
  • Up to date with the latest trends and best practices in marketing.

By joining us, you can expect:

Attractive remuneration package

22 days of Annual Leave (reaching up to 30 days per year based on years’ service)

Hybrid Work Mode

Friday afternoons off in Summer (July & August)

Birthdays are always a day off!

Referral Bonus – refer a candidate we would all enjoy to work with!!

Participation in the Company’s Medical Scheme from day one!

Participation in the Company’s Group Discount Scheme

Free Gym Membership (Larnaca)

Unlimited snacks, fruits and beverages

Complimentary periodic lunches at the office

Fun team-building activities & Corporate events

Lifelong Learning Allowance plus paid Educational Leave

Who is HF Markets?

Established Broker since 2010 | 60+ Industry Awards | over 3,500,000 Live Accounts | 300+ Employees Globally | 40+ Different Nationalities |

At HF Markets, our workforce is our biggest asset. For this reason, we reward our employees’ individual talent and skills, and encourage them to reach their full potential in an engaging workplace that fosters excellence.

Kick off an exceptional career with HF Markets and follow the path to success!

Sounds like you? Come and write the next chapter with us through our Careers website:

All applications will be treated as confidential.

HF Markets is an Equal Opportunity Employer.

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