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Copywriter (Native English) (7092)

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Type: Full time

CareerFinders, on behalf of our client, a leader in the iGaming industry, we are seeking to recruit a Copywriter to join their growing team based in Limassol. The successful applicant will be tasked with writing content across a variety of casino platforms, including the creation of all customer communications involving onsite promotions, email, sms, push and system notifications. Our client is seeking applicants who possess demonstrable experience in a relevant role, with exceptional writing skills, and the proven ability to translate ideas and concepts into enticing and engaging content. A native level of verbal and written English is required for this position.

Key Duties/Responsibilities:

  • Own and manage the CRM communication program and content across the entire customer’s life cycle. This includes content writing and proofing across emails, sms, push notification as well as customer facing content embedded in the casino platform itself.
  • Create topical copy that will resonate with customers on the company website, blog and social media platforms whilst ensuring copy is engaging, compelling and on-brand, and catered for targeted audiences.
  • Create SEO relevant content using keywords, META tags etc…
  • Ensure all copy is SEO optimised to drive visibility on search engines.
  • Write game descriptions and reviews targeting seasonal and experienced customers alike.
  • Create content at request for various promotions including competitions, tournaments and mailers with a quick turnaround without compromising on quality.
  • Lead blog activity, create new blogs around big winners, PR, general casino news, games etc…
  • Create affiliate marketing content for affiliate channels, this could include reviews and news articles.
  • Request content supporting creatives assets for all channels, these include hero banners, mailer images, blog content etc…
  • Adhere to all gambling rules and regulations across all communication channels.

Key Skills/Experience:

  • Experience of working in a similar CRM or email marketing role.
  • Exceptional writing communication skills with proven ability to translate ideas and tactical concepts into enticing, engaging and action motivating language.
  • Ability to turn verbal brand guidelines into consistent tone of voice.
  • Ability to brief, manage and implement small to medium sized marketing projects.
  • Capable of working in a fast, ever-changing environment.
  • Knowledge of HTML creation is an advantage but not essential.
  • A native level of English.
  • Self-motivated, hard-working individual who’s able to work with minimal guidance.
  • Strong planning and organizational skills, with attention to detail at all times.
  • Ability to manage high volume workload to strict, tight deadlines with quick turnarounds.
  • Prior marketing lead copywriting experience is preferred but not essential.
  • A strong communicator well versed in collaborating to meet strict deadlines.
  • ‘Out of the box’ creative thinker.

Key Benefits:

  • Attractive remuneration package.
  • Annual performance related bonus.
  • Medical Insurance plan (optional).
  • Provident Fund (optional).
  • Ongoing opportunities for professional growth and development.

To apply for this vacancy, please send your CV, along with any covering letter to the reference number CAR7092. Please note that due to the high volumes of applications received only shortlisted applicants will be responded to. By sending us your CV you are giving CareerFinders your consent to be contacted for this and any other suitable vacancies that we believe match your skills and experience. To view our privacy policy, please click

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