Location: Paphos, Cyprus
Work Model: On-site / Hybrid
Department: Marketing
Level: Mid-Level

About the Role

We are looking for a Performance Marketing Specialist to join our Marketing team in Paphos on a hybrid basis.

This is a hands-on role for someone with experience in Google Ads and Meta Ads, lead generation campaigns, performance data, reporting, tracking and campaign optimisation.

The role will focus on supporting the daily running, monitoring and optimisation of paid campaigns, while gradually helping us bring more performance marketing execution in-house.

Key Responsibilities

• Support the setup, monitoring and optimisation of Google Ads and Meta Ads campaigns
• Check campaign performance and flag issues or opportunities
• Monitor key metrics such as spend, clicks, CTR, CPC, conversions, CPL and lead quality
• Assist with weekly and monthly performance reporting
• Check that forms, landing pages and conversion tracking are working correctly
• Support landing page reviews and suggest improvements to increase conversions
• Work with Marketing and Sales to understand lead quality from paid campaigns
• Stay updated with digital advertising trends, platform changes and AI tools

Requirements

• 2–4 years of experience in performance marketing, paid media or digital advertising
• Hands-on experience with Google Ads and Meta Ads
• Good understanding of lead generation campaigns
• Ability to read campaign data and identify what needs improvement
• Basic understanding of websites, landing pages, forms, tracking and conversions
• Familiarity with Google Analytics, Google Tag Manager, Google Search Console, HubSpot or similar tools
• Strong attention to detail
• Organised and able to monitor campaigns consistently
• Willingness to learn, test and improve
• Good communication skills
• Based in or near Paphos, or able to work on a hybrid basis

Nice to Have

• Experience with HubSpot or another CRM
• Basic SEO knowledge
• Basic knowledge of WordPress or other CMS platforms
• Experience with B2B lead generation
• Interest in AI tools and marketing automation
• Experience in professional services, legal, corporate, financial or consulting industries

What We Are Looking For

We are looking for someone practical, hands-on and eager to grow.

The ideal person should understand how paid campaigns work, be comfortable with data, and be able to support the execution side of performance marketing on a daily basis.

What We Offer

• Competitive remuneration package according to qualifications and experience;
• Performance-based bonus;
• Pleasant and professional working environment;
• Full training and support by experienced lawyers and corporate administrators;
• Opportunity for professional development and career progression;
• Exposure to international clients and corporate matters;
• Long-term career prospects within a growing Corporate Department.

How to Apply

Interested candidates are invited to send their CV to:

[email protected]

with the subject line:

“Application for Performance Marketing Specialist”

All applications will be treated with strict confidentiality.