Global Head of Marketing
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#GC08020 Type: Full time
Job Description
Our client is a well-established and ambitious globally-regulated (including CySEC) CFD and Forex Broker with offices internationally and they are seeking a Global Head of Marketing to join their growing team in Limassol. The successful candidate will have a Bachelor’s Degree or high-level of combination of education and experience. A Degree in Marketing, Communications or related fields preferred.
The candidate needs to Proven marketing experience in having managed a multi-skilled team, budgets and largescale projects.
Job Responsibilities
- As senior management you will devise, develop and implement an effective marketing strategy that supports the core global strategy of the company and its key products.
- Oversees and executes all marketing campaigns from idea to execution.
- Develop and execute the brand and content strategy to share through all relevant channels
- Performance monitoring of campaigns and tracking results to maximise efficiency of campaigns.
- Ensure that high-quality services are delivered effectively, efficiently and consistently and create campaign reviews and ecommendations/learnings for future execution.
- Develop and manage monthly and annual marketing plan and budgets to ensure that resources are used efficiently to help achieve business priorities
- Manage and monitor external agencies (e.g. SEO) to deliver exceptional results.
- Define KPIs, measurement, analytics and reporting methods to measure success.
- Enforce prudent approach to the regulatory framework and compliance as per the company policies, ethos and ethics and meet internal standards set by the relevant bodies without compromising on quality.
- Motivating and leading the team to work with genuine commitment and to achieve the specific targets of the business.
- Ensure staffing levels are maintained to complete all aspects of the company’s marketing strategy and if required, recruitment and selection of new members for the marketing team.
- Proposes new ideas and concepts to drive growth into new markets.
- Keeps up to date with the latest trends within the digital and social media landscape and carrying out competitor analysis to ensure competitiveness of the company strategy.
Requirements
- Bachelor’s Degree or high-level of combination of education and experience. Degree in Marketing, Communications or related fields preferred.
- Proven marketing experience in having managed a multi-skilled team, budgets and largescale projects.
- Strong experience in lead generation and campaign management.
- Strong experience in social media and marketing experience using viral video.
- Proven work experience in implementation of performance management and quality control to review various processes.
- Up-to-date knowledge of marketing best practice and an eye for creative marketing opportunities.
- Problem-solving and ability to think strategically and creatively.
- Strong analytical skills and data-driven thinking.
- Ability lead and inspire marketing teams and able to deliver effectively under pressure.
- Skilled in time management and ability to focus and drive to meet goals, deadline and manage a demanding workload.
- Excellent communication skills and fluency in English, both oral and written