Optimization Manager

A performance-marketing company based in Limassol is seeking an Optimization Manager to join their offices in Limassol. The role will be responsible for enabling growth in digital revenue within the company.

The Optimization Manager’s primary responsibility is coordinating closely with the stakeholders and performance marketers to grow website traffic and conversions and to ideate and develop plans to ensure goals for traffic, leads and conversions are met by segment.

Your Job:

● Coordinate and communicate with marketing, product, design, and technology, teams to optimize lead generation, conversion, and revenue

● Planning, developing and setting-up campaigns for the aligned marketing projects.

● Develop & drive disruptive cost effective conversion optimization strategies

● Work with sales/commercial team to drive revenue and develop performance metrics, e.g. KPIs, conversion ratios and other data analytics

● Delivers and Optimizes all the campaigns daily to fulfill the set KPIs.

● Create client reportings

● Work closely with the Marketing Manager to ensure campaigns are being managed and optimized efficiently.

● Participation in status meetings – and communicate updates outward.

● Works closely with the Finance team for Billing/ Payments.

● Leverage internal data, partner insights, market trends, and the competitive landscape to make optimisation-based recommendations for perpetual improvements; consistently innovate explore, learn, test, execute and iterate

● Establish relationships with current partners

● QA Experience (Attention to Detail)

Your Profile:

● University degree completed, preferably in Media Management / Economics / IT

● Good understanding of campaign management and digital trackings

● Good English skills - both oral and written

● Quick learner

● CRM knowledge will be considered advantageous

Our benefits:

● Medical Insurance

● Lunch allowance

● Dynamic work environment with career growth opportunities

To apply, please contact careers.cy@europefx.com