Senior Digital Marketing Executive
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#VL24216 Type: Full time
We are growing and developing! Our Marketing Department is key to supporting our business develop and is right at the heart of this expansion with an ever increasing role for the digital team. We are seeking to recruit a high calibre and motivated individual for the position of Senior Digital Marketing Executive to join our dynamic Marketing Team.
- Build, plan and implement the overall digital marketing strategy
- Prepare and manage a digital marketing budget
- Manage all digital marketing channels
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Oversee & manage all the company's social media accounts & website/marketplace
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan with the cooperation of the commercial team
- Forecast sales performance trends
- Monitor competition and provide suggestions for improvement
- Manage and train the rest of the team and motivate to achieve goals.
- Stay up to date with the latest technology and best practices
- 5 years of experience as Digital Marketing Executive or similar role
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools
- Working knowledge of ad serving tools
- Experience in setting up and optimizing Google Adwords campaigns
Excellent remuneration package in relation to the ability and experience of the successful candidate.
Reference Code: HR/DM/12/20
Please note that only successful candidates will be contacted.