Reference: VAC-18077G
Company: FinTech firm
Location: Limassol
Salary: Salary based on experience and flexible

Job Detail
Our client is a Limassol based FinTech firm and they are looking for an experienced and passionate Digital Marketing Officer (SEO Specialist) for the marketing team

In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.
Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities:

• Launching and optimizing PPC campaigns
• Monitoring budgets and overseeing search platform accounts
• Tracking KPIs and producing useful reports for management (e.g. dashboards)
• Participate in forming effective paid search strategies
• Oversee accounts on search platforms (e.g. Google AdWords, Facebook, LinkedIn)
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Write attractive and concise copy for adverts
• Suggest and develop new campaigns across multiple channels
• Maintain partnerships with PPC ad platforms and vendors
• Keep abreast of PPC and SEM trends

Requirements:

• Proven experience as a SEO/PPC Manager or Digital Marketing Specialist
• Experience in data analysis and reporting
• Knowledge of SEO and digital marketing concepts and ability to implement
• Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
• Understanding of HTML and XML is a plus
• Proficient in MS Office (particularly Excel)
• Excellent communication skills
• Analytical thinking with strong math skills
• BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus

Working hours:

Monday to Friday 9:00am to 6:00pm

Salary based on experience and flexible (please include your salary expectations when making the application)

To apply for this vacancy please send your CV to admin@smstaffmatters.com  with subject:Digital Marketing Officer (SEO Specialist) VAC-18077G.