We are Hats ON, a multi-awarded, fast-growing, full-service digital agency. We have a strong track record helping organizations create positive change and achieve their goals with a digitally driven strategic approach. Our team is expanding, and we are seeking to hire a Performance Marketing Specialist for a full-time position at our Nicosia office.

Duties

• Design the digital media plans according to the sales funnel and other marketing models, and advice on visual assets to be produced.
• Plan and execute all digital advertising activities using ad platforms including SEM, social media, display advertising campaigns, affiliate marketing, programmatic, etc.
• Work on a budget to reach maximum KPIs keeping the CAC at the optimum level.
• Manage communication with multiple vendors and third-party trackers (Google, META etc) in order to achieve campaign objectives.
• Measure and report performance of all digital marketing campaigns, and assess against goals.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Suggest new digital channels in an effort to achieve KPIs in an efficient way.
• Properly structure and interconnect advertising accounts in various platforms.
• Manage communication with clients, ensuring their satisfaction and driving account growth.

Requirements

• Bachelor's degree (or higher) in any related field with a strong quantitative background.
• Proven working experience in digital marketing (minimum 2 years), and extensive experience in managing in-house digital performance marketing.
• Highly proficient in using digital ad platforms such as META Ads, Google Ads, LinkedIn Ads, YouTube and others.
• Have a good understanding of organic acquisition such as Search Engine Optimization (SEO).
• Experience in setting up platform integration (for mobile app and website) with third parties (ex-Google, Facebook pixel, etc) for campaign set-up and tracking purposes.
• Creative in identifying target audiences and devising digital campaigns that engage consumers the most.
• Have a good understanding of Google Analytics.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

• Fluent in Greek and English.
• Strong organizational and interpersonal skills.
• Demonstrates integrity and is a team player.

Benefits

• Competitive remuneration package in a career building environment.
• Working on impactful projects as part of a forward - thinking and innovative agency.
• A friendly working and creative environment.
• Extensive learning and training opportunities.
• Casual Fridays and early finish at 2:30PM

All applications will be treated with the strictest confidence.

If you are interested please send your CV at hr@hatson.digital